The Museum of Copenhagen was the main client for this project. The objective was to get people around Copenhagen to share their stories via pictures to the museum.
Our solution was to make a campaign using facebook, instagram and a website with the hashtag #mystorycopenhagen. The idea was to make a competition, where the contestants would share their stories with a picture or a video, using facebook or instagram with the hashtag.
The website has a instagram feed of the latest posts including the hashtag #mystorycopenhagen.